4 steps to a strong autumn and winter stock
4 steps to a strong autumn and winter stock
When the weather turns colder, wardrobes change too. Coats become eye-catchers, knitwear takes centre stage and materials such as leather, suede and corduroy add more texture to an outfit. You can see these ideas in the autumn/winter collections: from statement coats to knitwear combined in unexpected ways.
For vintage stores and webshops, the art is translating those trends into a range that customers love to browse and to wear. With a well-considered mix of trusted winter favourites and standout vintage pieces, you build your collection. At ReRags you put that mix together from vintage clothing you buy by the kilo.
1. Put outerwear in the spotlight
A strong coat can carry an entire outfit. This season, outerwear is not just about staying warm: striking textures and silhouettes turn the coat itself into the centrepiece of the look. Think faux fur, lammy, suede and classic wool styles.
In the women's vintage coats category you will find, among others, (Y2K) faux fur coats, lammy coats, wool coats and capes. For men there are also vintage jackets in many styles, from puffer and quilted jackets to denim, corduroy and leather.
Make coats the starting point of your winter display. Combine a statement piece with calmer basics, so customers immediately see how to wear it. A striking coat at the front of your store or as the first image in your webshop instantly gives your new drop a recognisable look.
2. Use knitwear for layers and texture
Layering makes winter looks interesting and practical. Knitwear fits perfectly: wear a jumper over a shirt, pair a cardigan with denim or let a roll neck peek out from under a coat. On the catwalk, too, knitwear is styled in surprising ways this season, sometimes even as part of a more dressed-up look.
Browse the women's vintage knitwear for cardigans, cable knits, heavy knitwear, roll necks, V-neck jumpers and half-zips, among others. That way you can bring different looks and price points together within one category. A chunky knit draws attention; a simple cardigan or roll neck forms an easy-to-combine basis.
Don't just present knitwear as a pile. Hang a few pieces next to coats or trousers to give customers ideas for complete outfits.
3. Add character to your range with leather and suede
Leather and suede instantly add a different feel to a winter collection. They work well as a counterpart to soft knitwear and denim, and give a familiar combination more depth. Think of a suede bomber over a jumper, a leather jacket with jeans or leather trousers with an oversized cardigan.
ReRags has categories for women's vintage leather and men's vintage leather, including leather jackets, bombers and other leather styles. Use these pieces as striking accents in your collection and combine them with softer materials. The result is a range that doesn't consist of just one kind of winter look.
4. Complete your winter selection with trousers
A good winter stock is not only about coats and jumpers. Trousers help customers put together a complete look and add variety to your collection. Corduroy, winter trousers, denim and leather trousers fit nicely with the materials and layers of the season.
The women's vintage trousers category includes winter trousers, denim and leather styles, among others. The men's vintage trousers category also offers options to complete your winter range. When putting your collection together, think in combinations: corduroy trousers with knitwear, denim with a lammy coat or leather with a simple jumper.
From trend to kilo: build a stock that suits your store
You don't have to adopt every trend in full. Choose categories that suit your customers and build a balanced stock around them. A practical approach:
• Start with winter favourites: choose coats, knitwear and trousers as your basis.
• Add striking textures: for example faux fur, leather or suede.
• Think in combinations: products that form an outfit together help customers get more out of your collection.
• Plan your presentation: alternate calm basics with standout pieces in your store or webshop.
At ReRags you buy vintage clothing by the kilo. The composition differs per batch and the range depends on the current stock. Browse the categories, choose what suits your store or webshop and build, step by step, an autumn/winter collection with its own vintage story.
The availability of categories and products may change. Check the current stock on the product pages.
